Emphasis is on basic editing skills, increasing technical proficiency with production equipment, broadcast promotions and television programming. In-class projects include several live directing projects and two promotional announcements. Class lectures and discussions include topics such as editing strategies, programming topics audience research, ratings, copyright, network erosion, the impact of cable, regulation and self-regulation, pressure groups and censorship and programming in the “public interest”. Students will also examine the impact of new technologies and how they may affect programming and video production in the future. This course is a prerequisite to Video Production III. (4 semester credit hours)